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Viewership for “The Bachelor” Season 28 premiere soared 89% in delayed multiplatform viewing.
The launch of Joey Graziadei’s season of “The Bachelor” brought in 6.02 million viewers across ABC, Hulu and other streaming platforms in the first week of its release, according to Nielsen live-plus-seven-day data and internal viewing figures. That’s up 89% from the premiere’s initial live-plus-same-day viewership of 3.18 million.
After initially scoring a 0.53 rating in the key broadcast demo among adults 18-49, per Nielsen live-plus-same-day ratings, “The Bachelor” premiere grew 219% to hit a 1.69
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